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r/smallbusiness PUBLIC
This sub is not for advertisements! Questions and answers about starting, owning, and growing a small business only.
Marketing Summary
r/smallbusiness is a PUBLIC community on Reddit with over 2,508,076 members. It currently has a positive sentiment with an engagement rate of 0.1%. With a community friendliness score of 80, this subreddit presents a low conversion potential for authentic brand participation. Strict rules against self-promotion are in place, so marketing should focus strictly on value-driven community engagement.
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Rules & Compliance
Posting Requirements & Restrictions
Subreddit Rules
- Post only questions about small business.: r/smallbusiness is a question and answer subreddit. You ask a question about starting, owning, and growing a small business and the community answers.
- Exceptions** None, no exceptions. **Note:** You can post own experience in the *new* weekly stickied or pinned share-your-experience thread.
- No links, product recommendations, unsolicited advice, blog content, or SEO shaping.: We are not here to help your SEO, promote your product, or provide an audience for your unsolicited advice or stories. As of June 2026 product mentions will be removed from new posts or comments if they appear directly or indirectly promotional.
- Exceptions** Unsolicited advice (best practices, stories, lessons) are allowed in the stickied post dedicated to them.
- Surveys related to small business are allowed as posts providing they are from academic sources and pre-approved
- No business promotion posts
- business promotion posts are allowed. Promote your business in the weekly Promote-your-business thread only.
- Exceptions** You can mention your business in a relevant reply to a post or comment in other threads when relevant to the conversation but deliberate abuse of this exception to promote will be recognized and removed.
- No personal attacks.:
- No market research posts - not for developing apps, not for AI, not for business offerings: Posts asking about "pain points" or trying to find a problem to solve aren't the focus of our sub and those posts will be removed. Our deep library of past posts are your guide to what everyone needs if you are willing to search and analyze. Academics may contact the mods to discuss exceptions for academic research.
Restricted Keywords
What is r/smallbusiness?
r/smallbusiness is a public Reddit community created in January 2009 with over 2,508,076 members. This sub is not for advertisements! Questions and answers about starting, owning, and growing a small business only.
The community has a positive sentiment and an engagement rate of 0.1%. With a friendliness score of 80, it is considered very welcoming to new members.
Self-promotion is not allowed, so marketing efforts should focus on providing genuine value to the community.
Frequently Asked Questions about r/smallbusiness
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