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r/indieheads PUBLIC
Reddit’s largest community for alternative, experimental, independent, and underground music.
Marketing Summary
r/indieheads is a PUBLIC community on Reddit with over 3,627,367 members. It currently has a positive sentiment with an engagement rate of 0.0%. With a community friendliness score of 80, this subreddit presents a low conversion potential for authentic brand participation. Self-promotion is generally allowed according to recent analysis.
Marketing Analytics
Top Post Types
Peak Activity Hours
Community Culture
Content Preferences
Moderation Patterns
Rules & Compliance
Posting Requirements & Restrictions
Subreddit Rules
- Submitting Songs & Music Videos: Songs and videos must have been released within the week prior to the date of the post, and not previously posted to r/indieheads. A direct link to a free stream is required, preferably Youtube/Soundcloud/Bandcamp, when available. Link to blogs/news sites only when they premiere a song and/or video. The post title for song posts must contain **[FRESH] Artist - Title**; music videos must contain **[FRESH VIDEO] Artist - Title**; performances must contain **[FRESH PERFORMANCE] Artist - Title**.
- Submitting Albums/EPs/Projects: Projects must have been released within the week prior to the date of post, & not previously posted to indieheads. Direct link to a free stream required if available. For official pre-release streams, link to host site and title **[FRESH STREAM]**. If officially released to music streaming platforms, directly link to the official streaming link and tag post with the applicable format: **[FRESH ALBUM/EP/COMPILATION/etc]**. On Thurs., [FRESH] Spotify posts will be restricted to after 12AM UTC.
- Submitting Original Music: Music created by yourself or a friend/relative falls under the Original classification. **You must be a semi-regular contributor to r/indieheads and post other links and comments to r/indieheads besides your music.** Title must be **[ORIGINAL] Artist - Title (optional Genre)**. Any other details belong in a comment, titles without this exact format will be removed. Users caught repeatedly removing their posts and reposting them later will be banned from submitting music.
- Submitting Discussion Posts: Before posting a discussion post, please look at our list of [stale topics](https://www.reddit.com/r/indieheads/wiki/index/stale_topics)
- All discussion posts must be tagged [DISCUSSION] and contain a body of at least 100 characters.
- All comments on discussion posts must meet a general standard of quality determined by the moderators. Top-level sentences must be longer than one or two sentences and actively add something to the discussion.
- Proper Etiquette: We follow Reddit's Rules on [unwelcome content](https://www.reddit.com/help/contentpolicy/), [Self Promotion](https://www.reddit.com/wiki/selfpromotion) and [Reddiquette](https://www.reddit.com/wiki/reddiquette).
- A TL;DR of what is prohibited:
- - Posting personal & confidential information
- - Accounts impersonating members of the subreddit
- - Opinionated/misleading titles
- - Posts by accounts that spam their own content exclusively
- - Comments that are overtly vulgar or sexual in nature
- Zero Tolerance for Harassment & Hate Speech: This subreddit has a Zero Tolerance policy for those who threaten, harass or bully other users, or encourage other users to do so. We also have Zero Tolerance for those who threaten, harass or bully any user, person, or group of people based on race, gender, nationality, religion, disability and/or sexuality, or who encourage others to do so. These comments will be immediately removed and all users who participate in this behavior on r/indieheads are subject to being banned.
- The Definition of "Indie": We are purposely vague on a definition of "indie". In general, music & news posts from these genres are not allowed:
- - Mainstream Rock/Metal - Mainstream Pop - Mainstream Hip Hop/R&B - Mainstream Electronic & EDM
- This is to encourage posts with music from more independent & underground artists. Experimental music & underground acts that exist within the banned genres will be allowed, at the discretion of the mods. Music & news from all genres can be discussed in the Daily Music Discussions.
- Leaked Music Policy: Do not post illegal streams or downloads of songs/albums. Asking for a PM or posting instructions on how to get it is also prohibited. Repeat offenders of this rule will be banned. If an album does leak, you can make a text post with a title of '[LEAK] Artist - Album or Song that leaked', where you can discuss the contents of the leak.
- Submitting News: News articles, features and interviews must contain the most up-to-date information and not have been previously posted r/indieheads. Links must be posted from the original source. Titles can be changed from the original source to be more informational, not to add speculation or personal bias. News posts based on rumors need a [SPECULATION] tag. Any self reporting needs sources such as photos, screenshots and/or direct links. Moderators will remove posts deemed to be unsubstantiated rumors.
- Banned Links: Links that fall into one of the following categories will always be removed:
- - Satirical content
- - Non-newsworthy pictures (examples of newsworthy include: band back in the studio together, festival lineup announcement, album art reveal)
- - Links where the subject is not releated to (indie) music
- - Personal playlists
- - Pictures/Memes
- - Twitter posts
- All the above content can be posted in either the Daily Music Discussion or General Discussions.
- Submitting Non-Discussion Text Posts: Non-discussion text posts should be used sparingly, with most self posts belonging in either the Daily Music or General Discussion threads. We will remove any text posts that are simple questions, asking for recommendations, selling tickets/other goods, and download code giveaways to name a few. Threads that are allowed include: high quality written pieces, moderator-approved discussion series, such as Top 10 Tuesday.
- See our Stale Topics for more info: redd.it/17xqdew
- Other Non-Allowed Artists: The [following](https://pastebin.com/q1Ga3ePz) is a list of artists we do not allow to be posted on r/indieheads, informally known as "The Morrissey Rule". These artists, when posted about, typically lead to thread-derailing discussion due to the self-generated controversy around them, and as such we choose to remove posts around them entirely. Users are free to discuss these artists in spaces such as our Daily Music or General Discussion threads, but are still subject to moderator discretion.
- Submitting AI Music & Content: Music made with AI programs & applications is strictly forbidden from being posted to r/indieheads. Users who do not comply with this rule will be permanently banned from the subreddit upon discovery. On top of this, we’ll also be heavily monitoring the use of AI programs for supplementary content to music, like album artwork, music videos and artist bios.
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