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Marketing Summary
r/indiegames is a PUBLIC community on Reddit with over 323,262 members. It currently has a positive sentiment with an engagement rate of 0.5%. With a community friendliness score of 80, this subreddit presents a moderate conversion potential for authentic brand participation. Strict rules against self-promotion are in place, so marketing should focus strictly on value-driven community engagement.
Marketing Analytics
Top Post Types
Peak Activity Hours
Community Culture
Content Preferences
Moderation Patterns
Rules & Compliance
Posting Requirements & Restrictions
Subreddit Rules
- Game promotion must include an image/gif/video showing game footage: Game promotion posts MUST contain either a direct link to an image, image gallery that loads inline on reddit, a gif, a gifv/gfycat, webm, youtube, or other gameplay content.
- No game dev focused content: Keep promotion posts about the game, gameplay, and why players should care about the game. Developer-focused content such as development logs, marketing discussions, anything steamworks related, in engine- stuff, and technical topics is not permitted. This helps keep the community focused on players rather than developers.
- No promotion posts under guise of feedback.
- questions allowed to be asked in post titles of promotion posts
- more “would you play this?” Or “should we add multiplayer” Just promote your game with a catchy title and some info about the game.
- Posting any links to store pages, social media, websites, or asking for feedback on any promotion material such as Steam Capsule images, store pages, trailers, or website is NOT ALLOWED.
- r/indiegames is not a game developer subreddit. Do not post game dev related posts.
- No A/B capsule art testing or promotion of unfinished art assets: r/indiegames is NOT a game development subreddit. We aren’t here to help you make your game or give you feedback on unfinished aspects of your game that you, as the developer, should be able to figure out.show off finished artwork only and do not post capsule images or models/art/posts from inside of editor tools.
- No promotions of YouTube or Twitch channels, Podcasts or other socials: This subreddit is to help discover indie games and connect indie developers with audiences by giving them a channel to showcase their game. Please don't use it to promote your YouTube channels, Twitch streams or similar opportunities.
- Don't be posting offers for services: Advertising services like music production, artwork etc goes in /r/INAT, per the sidebar note.
- Don't overpost. Post 2 times per week: Don't overpost your content. Choose your best work and share 2 times per week to give people a chance to digest what you're sharing. This also allows others to shine through.
- Evading automod: Automoderator is setup to require users post screenshots/gifs of games so that we can see what gameplay looks like before clicking on a site outside of reddit.
- No adult content: While NSFW content - blood, etc, is allowed, adult content is not.
- Be civil and respectful: Treat the others like you would treat yourself.
- No promotions under the guise of before/after posts:
- No generative AI posts: Be they used for text only or visual assets. We respect the craft and gen-AI is feeding on other people's work entirely.
Available Flairs
What is r/indiegames?
r/indiegames is a public Reddit community created in January 2009 with over 323,262 members. Anything related to indie games
The community has a positive sentiment and an engagement rate of 0.5%. With a friendliness score of 80, it is considered very welcoming to new members.
Self-promotion is not allowed, so marketing efforts should focus on providing genuine value to the community.
Frequently Asked Questions about r/indiegames
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