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r/depression PUBLIC
Peer support for anyone struggling with a depressive disorder
1,202,503 members
Created: Jan 2009
Language: EN
POSITIVE SENTIMENT
Last analyzed: May 13, 2026 06:01
Marketing Summary
r/depression is a PUBLIC community on Reddit with over 1,202,503 members. It currently has a positive sentiment with an engagement rate of 0.1%. With a community friendliness score of 80, this subreddit presents a low conversion potential for authentic brand participation. Strict rules against self-promotion are in place, so marketing should focus strictly on value-driven community engagement.
80
Friendliness Score
0.1%
Engagement Rate
31
Conversion Potential
5.0%
Monthly Growth
Marketing Analytics
3.0
Avg Post Score
2.1
Avg Comments
25
Brand Mentions
8
Posts/Hour
Top Post Types
text
100.0% (50)
Peak Activity Hours
Times shown in UTC (Coordinated Universal Time)
Local times are automatically converted based on your browser's timezone
6AM UTC
High
~45 active
10PM UTC
Medium
~10 active
Community Culture
Community Sentiment
POSITIVE
1.3K
Avg User Karma of Top Posts
30%
Commercial Acceptance
Content Preferences
Moderation Patterns
Rules & Compliance
41
Total Rules
Posting Requirements & Restrictions
100
Minimum Karma
30
Min Account Age (days)
SELF
Submission Type
Enabled
Flair System
Subreddit Rules
- Posts must request personal support for depressive disorders in yourself, or someone close to you: We don't require a diagnosis, but even if you are diagnosed you MUST stay on topic: **depression is both important and difficult to talk about**.
- Feelings that make sense in a situation are NOT a mental illness!
- Meds issues belong in /r/antidepressants.
- No interpersonal/social/political issues, pop culture, or grief/bereavement. Full info in [this wiki](https://www.reddit.com/r/depression/wiki/what_is_depression).
- If your issues relate to suicide, /r/SuicideWatch is a better option.
- All replies must be personal, empathetic, and responsive to OP
- tough love or debate.
- abuse or “tough love” of any kind. Do not confront or debate.
- If your comment could apply to many of our OPs, don't post it. Don't fob people off on hotlines.
- No one-upping ("I have it worse") or piling on ("same"/"me too"). If you're looking for support, make your own post or use the check-in thread, please don't hijack someone else's post.
- [Evidence-based guidance on what TO say here](https://www.reddit.com/r/depression/wiki/giving_help)
- Personal means **no use of AI**.
- Offer help ONLY via public comments. No "I'm here to help" posts or PM/chat requests: Here-to-help posts are hurtful to OPs awaiting quality, supportive responses. Making one shows that you don't know what you're doing since **effective helpers must be self-aware enough to be selective about whom they engage with and offer individualised responses.**
- Do not invite or normalize private or offsite contact, [background here](https://www.reddit.com/r/depression/wiki/private_contact).
- No low-content posts or responses: Posts must include enough information for the community to offer meaningful support. Replies must demonstrate understanding or ask question to gain understanding. Do not just agree or disagree.
- Don't role-model or act as an authority. No achievement/advice posts or AMAs: We know some people find "success stories" helpful but many others find them painful and demoralising, and experience them as empty virtue-signalling. "Inspiration porn" is just as toxic and ableist in a mental-health context as any other. This kind of content is all too easy to find online if that's what you want, but this is a place to escape it.
- For this reason, we specifically allow no AMAs of any kind.
- You may post personal achievements and milestones ONLY in the check-in threads.
- No general uplifting content of any kind, including "it gets better" or other unkeepable promises: Nothing "uplifting", "encouraging", or "inspiring"; this usually backfires.
- Avoid promises or assurances about the OP and their situation that you can't guarantee, e.g. "it gets better", "you're a strong person". It encourages [an unhealthy outcome-based mindset](http://www.ted.com/talks/srikumar_rao_plug_into_your_hard_wired_happiness).
- Instead, [contribute good examples of empathy](https://www.youtube.com/watch?v=1Evwgu369Jw), which will help everyone, not just the OP you're replying to.
- Do not give or request clinical advice or advocate for or against treatments & self-help strategies: Understanding is usually more helpful than solutions.
- Do not diagnose or prescribe treatments or self-help ***including religion***, even casually, even if OP requests it. Don't give or request clinical advice.
- It's fine to share your experience *upon request*, but **de**scribe, Don't **pre**scribe.
- Medication-specific content belongs in /r/antidepressants, not here.
- Don't call out support tactics you dislike. Chances are they're already against the rules. If not, message the mods.
- NO methods for any type of self-harm, or validating self-destructive intent: It's absolutely forbidden to in any way incite or validate self-harm, including suicide.
- You may not request information on suicide methods, or provide this kind of information even if an OP specifically requests it.
- We allow a little latitude in the case of OPs expressing their emotions through imagery, but none for anyone acting as a helper or advocate.
- /r/SuicideWatch has a [wiki](http://www.reddit.com/r/SuicideWatch/wiki/incitement) with more information
- Don't ask people to break rules or encourage rule-breaking or off-topic content: Please don't in any way encourage or validate rule-breaking content. Common examples:
- Validating people who make "achievement" or "here to help" posts
- Making posts that require people to break the community rules, e.g. asking for diagnoses or clinical advice, or suicide instructions
- Normalising self-harming or suicidal behaviour or intent. Assisting or advising on suicide.
- You may NOT reply to off-topic posts in any way EXCEPT to redirect to another subreddit!
- No activism, debate or unapproved surveys including casual survey- or DAE-style questions: We know activism (fundraising, awareness, etc.) and debate are essential, but they don't work in a support space. This kind of content is distressing and distracting here.
- Studies must be strictly focused on depressive disorders, be from accredited academic or clinical institutions at the postgraduate or higher level, and **pass a verification process conducted through modmail** to get a "Mod Approved" flair. No other research, including casual DAE style questions, is allowed.
- Absolutely no self-promotion of any kind, including creative writing or other arts: If you want to advertise, [pay for it](https://advertising.reddithelp.com/).
- We understand that creative pursuits are a useful form of self-help for many. But please discuss them or share your output in one of the creative arts subs rather than here.
- Do not request or offer money, goods, or services, or discuss financial issues: This is a support space. Almost anyone who ignores our stated purpose and asks for money here is almost certainly a scammer.
- This is true even if (often especially if) the ask is indirect, e.g. complaining about their financial situation, how expensive their medications are, etc.
- Please report and do not engage.
- If you need to get or want to give material help, check out /r/Assistance.
Restricted Keywords
Marketing Data Updated
May 13, 2026
Rules Updated
Jul 22, 2026
Compliance Updated
Jul 22, 2026
What is r/depression?
r/depression is a public Reddit community created in January 2009 with over 1,202,503 members. Peer support for anyone struggling with a depressive disorder
The community has a positive sentiment and an engagement rate of 0.1%. With a friendliness score of 80, it is considered very welcoming to new members.
Self-promotion is not allowed, so marketing efforts should focus on providing genuine value to the community.
Frequently Asked Questions about r/depression
r/depression is a public Reddit community
with 1,202,503 members.
Peer support for anyone struggling with a depressive disorder
With a conversion potential of 31
and an engagement rate of 0.1%,
r/depression presents a
low
opportunity for authentic brand participation.
Self-promotion is not allowed, so focus on providing genuine value to the community.
r/depression has 41 community rules. Posting requirements include
a minimum of 100 combined karma and an account age of at least 30 days .
r/depression has an engagement rate of 0.1%
with an average post score of 3.0
and an average of 2.1 comments per post.
The community sentiment is positive
with a friendliness score of 80 out of 10.
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