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r/InstacartShoppers PUBLIC
**Not affiliated with Instacart** Welcome to the best place to share your experiences, ask questions & chat with other Instacart Shoppers. Customers are welcome, too. Please read the sidebar. Please review recent posts to avoid creating duplicate discussions.
253,092 members
Created: Apr 2015
Language: EN
POSITIVE SENTIMENT
Last analyzed: Jul 08, 2026 18:01
Marketing Summary
r/InstacartShoppers is a PUBLIC community on Reddit with over 253,092 members. It currently has a positive sentiment with an engagement rate of 0.6%. With a community friendliness score of 80, this subreddit presents a moderate conversion potential for authentic brand participation. Strict rules against self-promotion are in place, so marketing should focus strictly on value-driven community engagement.
80
Friendliness Score
0.6%
Engagement Rate
56
Conversion Potential
2.0%
Monthly Growth
Marketing Analytics
14.8
Avg Post Score
16.5
Avg Comments
25
Brand Mentions
2
Posts/Hour
Top Post Types
text
88.0% (44)
image
10.0% (5)
link
2.0% (1)
Peak Activity Hours
Times shown in UTC (Coordinated Universal Time)
Local times are automatically converted based on your browser's timezone
6PM UTC
High
~30 active
10AM UTC
Medium
~15 active
10PM UTC
Low
~15 active
Community Culture
Community Sentiment
POSITIVE
14.7K
Avg User Karma of Top Posts
30%
Commercial Acceptance
Content Preferences
Moderation Patterns
Rules & Compliance
40
Total Rules
Posting Requirements & Restrictions
No limit
Minimum Karma
15
Min Account Age (days)
ANY
Submission Type
Enabled
Flair System
Subreddit Rules
- No Spam, Low Effort Posts(including AI slop), Rage bait, fundraising or Self-Promotion.: Spam is: * Posts unrelated to Instacart, or other on-demand delivery services. * Blogspam * Promotions/Advertisements * Apps for receipt scanning (this is against IC's terms & conditions) * YouTube/TikTok/Instagram links * Memes * Surveys * Studies * Interviews * Petitions * Offers * Outside sites or services * fundraisers
- Low Effort: Things that make us go, "Huhhh?" Or links with little to no participation/discussion from OP.
- Self-Promotion: is self explanatory.
- AI needs to be of value
- Do not post personal and confidential information (doxxing): Do not post anybody's personal and confidential information in this subreddit.
- For example, NO: phone numbers; persons' names; persons' photos; business or residential photos; street names; addresses; recognizable or closeup maps; landmarks; gate codes, directions or routes; user names; social media
- receipt photos.
- Please omit these things for anyone. Examples: shoppers, customers and Instacart support reps.
- Violation of this rule will result in content removal, and risks a ban.
- Do not post NSFW content.: This subreddit is safe for work. Do not post any content that may fall into the following categories: NSFW, Obscene, Graphic or Pornographic. This includes
- images/descriptions of "adult toys."
- No Retaliation Toward Customers.: None. Not even 'pranks' and not said as a 'joke.' This includes deliberately sabotaging orders, e.g. canceling at closing time, other false cancellations, doxxing the customer(s), anything at all by way of revenge. Don't encourage it, or applaud it, either.
- No personal attacks.: Reply to and on the topic itself. Do not make personal, derisive remarks to or about other users. This includes derogatory remarks about the mods or subreddit (this falls under mini modding too.)
- Others here are not the topic. It is not necessary to call names, or make negative remarks about others.
- negative remarks based on groups, beliefs, or heritage.
- See: Stay on Topic. Don't press, debate, or try to convince.
- Don't continue posting at someone who is upset at your remarks.
- No posting if your account is below the age of 15 days old.: Posts and comments will be removed by Auto Moderator if your account has been made within the last 15 days. This is to help prevent spam bots.
- Please, do not use modmail to complain about this. Please, do not use modmail to ask to be exempted.
- No Shopper Discouragement.: Don't shame, belittle, harass, or lecture Instacart shoppers. Don't tell them how to do their job, or that they are unfit for the job.
- No patronizing, unsolicited 'advice' about their job or career or life choices. Don't tell them they can't complain, or to 'quit if they don't like it.'
- Don't tell them they can't do or say x here. (Mini mod.)
- Don't tell them it is not a real job or career or to get a real job or career. Don't tell them to work elsewhere. See also
- personal attacks.
- No encouraging illegal/illicit activity.: Please do not post links to, name, or discuss any software that may violate Instacart's terms of service. This includes, but not only: bots, auto clickers, receipt scan services or apps, any exploits, hacking tools, etc. Do not ask to buy or rent accounts.
- Posting any of these items will result in a permanent ban. Do not ask shoppers for their cards. There is no way to vet the person asking even works for Instacart. Do not ask, encourage, or teach others how to 'steal' anything on the job.
- Stay on topic.: Posts and comments in this sub should stay on topic and be relevant to shopping for or being a customer of Instacart.
- Please reply on topic of the post or comment. Make a point once or twice and move on. Don't get caught up in "convincing" others (even *if* on topic.)
- Don't meta-argue i.e. get stuck on the larger issues. Don't lecture or debate. If others disagree, let it be.
- No politics or political debate. Includes political memes or other content that is political.
- No Mini Modding.: Do not mini mod, e.g. griping about the mods or mod actions on the subreddit; impersonating a mod; telling others 'mods will get you' etc. Report topics/comments instead.
- Send modmail if there are any sincere questions/concerns. Do not misuse modmail or the report function e.g. to troll, or attack, or argue.
- Violations can be all or a part of one or many rules.
- Do not false-report the rule reminder/removal explanations. Deliberate false reports as trolling can be a serious reddit violation.
- Appropriate Use of Flair.: Please do not choose Post Flair sarcastically. Choose the accurate flair. Part of the flair purpose is so readers can choose topics based on their likes or dislikes.
- In particular: Batch/Earnings post with no other unusual attributes such as interesting items should use the "BATCH/EARNINGS POST" flair.
- If a mod replaces the Post Flair, don't change it. If you feel strongly about it, send a polite modmail request.
- Please abide by subreddit and reddit rules with User Flair.
- No AMA without mod approval: You cannot create an AMA post without mod approval first.
- You will need to prove to the mods of this sub you are affiliated or were affiliated to Instacart or other organization.
- Making false posts suggesting you work or worked for Instacart without proof will be subject to removal or permanent ban.
- Racism/Prejudice: Racism will not be tolerated. Remarks targeted at any group based off race, creed, orientation, or presentation will be removed. User is subject to ban. Zero tolerance.
- Pregnancy, contraceptive or sexual health product posts : All posts regarding sexual health products, contraceptives or pregnancy prevention(or in that category) without a clear purpose/intent/question are not allowed. Posts just for shock or joke factor will be removed.
Marketing Data Updated
Jul 08, 2026
Rules Updated
Jun 24, 2026
Compliance Updated
Jun 24, 2026
What is r/InstacartShoppers?
r/InstacartShoppers is a public Reddit community created in April 2015 with over 253,092 members. **Not affiliated with Instacart** Welcome to the best place to share your experiences, ask questions & chat with other Instacart Shoppers. Customers are welcome, too. Please read the sidebar. Please review recent posts to avoid creating duplicate discussions.
The community has a positive sentiment and an engagement rate of 0.6%. With a friendliness score of 80, it is considered very welcoming to new members.
Self-promotion is not allowed, so marketing efforts should focus on providing genuine value to the community.
Frequently Asked Questions about r/InstacartShoppers
r/InstacartShoppers is a public Reddit community
with 253,092 members.
**Not affiliated with Instacart**
Welcome to the best place to share your experiences, ask questions & chat with other Instacart Shoppers. Customers are welcome, too. Please read the sidebar. Please review recent posts to avoid creating duplicate discussions.
With a conversion potential of 56
and an engagement rate of 0.6%,
r/InstacartShoppers presents a
moderate
opportunity for authentic brand participation.
Self-promotion is not allowed, so focus on providing genuine value to the community.
r/InstacartShoppers has 40 community rules. Posting requirements include
an account age of at least 15 days .
r/InstacartShoppers has an engagement rate of 0.6%
with an average post score of 14.8
and an average of 16.5 comments per post.
The community sentiment is positive
with a friendliness score of 80 out of 10.
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