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r/AusFinance PUBLIC
Australian Personal Finance: budgeting, saving, getting out of debt, investing, and saving for retirement. Please read the sidebar and observe sub rules when posting.
Marketing Summary
r/AusFinance is a PUBLIC community on Reddit with over 830,853 members. It currently has a negative sentiment with an engagement rate of 0.2%. With a community friendliness score of 30, this subreddit presents a moderate conversion potential for authentic brand participation. Strict rules against self-promotion are in place, so marketing should focus strictly on value-driven community engagement.
Marketing Analytics
Top Post Types
Peak Activity Hours
Community Culture
Content Preferences
Moderation Patterns
Rules & Compliance
Posting Requirements & Restrictions
Subreddit Rules
- Submission Guidelines: Please treat others with respect, stay on-topic, and avoid self-promotion.
- Posts must be relating to Australian Personal Finance, banking, investments, superannuation, insurance, or its tax.
- Not: •Generic or vague stock questions •AMA requests or posts without Mod approval •General News unrelated to personal finance
- Also, no crypto.
- Self-promotional advertising, referrals or soliciting: We don't allow: •Advertisements or promotion about a company, site, blog, video, app, or product •Promotion of anything owned by you •Offering referral, invite, or affiliate links/codes •Soliciting business or recruiting •PM requests
- Unhelpful or disrespectful: We don't allow: •Posting purely for upvotes •Insincerity or dishonesty •Trolling, loaded questions, loaded language, or provoking •Memes and low-effort images/videos •Clickbait or vague post titles •Excessive profanity
- Asking for handouts: We don't allow asking for handouts. That includes gifts, loans, or donations or fundraising •Requesting a job •Asking for loans •Soliciting for investors
- Personal advice, legal discussion & advice: We don't allow: •Requesting personal financial advice •Offering personal financial advice •Discussions that are predominantly legal issues
- Politicising: We don't allow: •Moralising issues •Petitions •Political discussions •Political baiting •Soapboxing
- Ranting and complaining about the government, economy, property prices etc is also not constructive and therefore not allowed.
- Discussion of actual government policy is permitted.
- Lawbreaking information: We don't allow: •Suggesting another user perform illegal activity •Linking to illegal content or lawbreaking information •Asking for advice on how to commit fraud, evade taxes, etc.
- Personal attacks or abusive language: We don't allow: •Personal attacks: •Raw criticism without any constructive feedback •Name-calling, flaming, shaming, or otherwise harassing other users •Abusive language •Intentionally rude or very harsh language •Hate speech targeting a group or individuals as members of a group •Retaliating in response to an affront
- Relationship or personal issue discussions: We don't allow relationship or personal advice discussions. That includes: •Content that would be better suited for /r/relationships •Recommending a poster end their current relationship or start a new relationship •Posts about suicide or violence •Posts asking for advice on how to convince someone else to change their behaviour •Relationship drama not essential to a question or discussion •Medical advice
- Low Effort Image Posts
- low effort meme or image posts that do not contribute to greater discussion.
- News headlines must use original text: Submissions with user-editorialised or sensationalised headlines are not allowed.
- Submissions must use the title of the article at the time of publication, unless there is a compelling reason to change it.
- We recognise that news editors may change the headline after the original story is posted and we will use our discretion when moderating. The intent of the rule is to stop major editorialising to push an agenda, not to remove posts because of minor word changes.
- Other bad behavior: •No discussion whatsoever of gambling, odds, matched betting or similar schemes. •Pumping－Pushing speculative, volatile, illiquid, or meme investments •Doxing－Posting or seeking personal information, dox attempts or threats •Flooding－Posting excessively frequently •Duplicates－Reposting news or information - troll/meme/joke accounts posting in character.
What is r/AusFinance?
r/AusFinance is a public Reddit community created in August 2012 with over 830,853 members. Australian Personal Finance: budgeting, saving, getting out of debt, investing, and saving for retirement. Please read the sidebar and observe sub rules when posting.
The community has a negative sentiment and an engagement rate of 0.2%. With a friendliness score of 30, it is considered very welcoming to new members.
Self-promotion is not allowed, so marketing efforts should focus on providing genuine value to the community.
Frequently Asked Questions about r/AusFinance
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