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r/AsianBeauty PUBLIC
A place to discuss beauty brands, cosmetics, and skincare from Asia.
3,766,584 members
Created: Jan 2013
Language: EN
POSITIVE SENTIMENT
Last analyzed: May 21, 2026 12:00
Marketing Summary
r/AsianBeauty is a PUBLIC community on Reddit with over 3,766,584 members. It currently has a positive sentiment with an engagement rate of 0.0%. With a community friendliness score of 80, this subreddit presents a low conversion potential for authentic brand participation. Strict rules against self-promotion are in place, so marketing should focus strictly on value-driven community engagement.
80
Friendliness Score
0.0%
Engagement Rate
30
Conversion Potential
2.0%
Monthly Growth
Marketing Analytics
31.2
Avg Post Score
17.1
Avg Comments
25
Brand Mentions
0
Posts/Hour
Top Post Types
text
100.0% (50)
Peak Activity Hours
Times shown in UTC (Coordinated Universal Time)
Local times are automatically converted based on your browser's timezone
12PM UTC
High
~30 active
2PM UTC
Medium
~25 active
Community Culture
Community Sentiment
POSITIVE
4.5K
Avg User Karma of Top Posts
30%
Commercial Acceptance
Content Preferences
Moderation Patterns
Rules & Compliance
33
Total Rules
Posting Requirements & Restrictions
10
Minimum Karma
30
Min Account Age (days)
ANY
Submission Type
Enabled
Flair System
Subreddit Rules
- This is a sub for Asian Beauty: This basically means that the majority of your routine or recommendations should be AB-focused. Off-topic posts outside of the Anything Goes thread will be removed.
- Stratia, Holy Snails and Love, Jude are US indie brands allowed on the sub because they were inspired by Asian Beauty & built with support from the community. We want to continue allowing people to discuss their releases and products.
- Post in the appropriate threads: Personal questions go in the [ADHT](https://www.reddit.com/r/asianbeauty/about/sticky?num=1).
- asking for recommendations, product or brand reviews or * the majority of your post is describing a personal situation, or * the responses will mainly benefit you, or at best a very narrow audience
- Then it belongs in the ADHT. Subject to mod discretion
- Fluff/Hauls/Deals go into the Anything Goes thread We also have Fluff Fridays for general Fluff excluding Deals.
- Follow posting guidelines: All posts must be flaired with an appropriate flair.
- All external media, including links, images, & videos must have a comment describing the content or prompting further discussion.
- All referral links must be disclosed.
- You must have a minimum of 10 comment karma to start a post.
- Hauls/Shelfies/Fluff are only allowed on Fluff Fridays (12a-11:59p EST/EDT) or in the Anything Goes thread
- For the complete rules, please visit our [Posting Guidelines Wiki](https://tinyurl.com/5zxk4ynr).
- No Business Interactions : To keep our sub free of outside influence, we do not allow businesses to interact with our sub in any way. Companies/startups that break our rules may be placed on a public blacklist on the sub.
- Full rules, including the list of blacklisted brands that broke our rules, can be found in the [wiki here](https://www.reddit.com/r/AsianBeauty/wiki/businessrules) .
- This excludes original content creators, who must follow self-promotion rules.*
- Rumor/Alarm Posts require documentation: Post questions about product authentication in the "Product Authentication" thread posted Thursdays.
- While we allow threads about negative topics that are meant to help others, we are not a sub primarily for generating alarm. Whether it’s about alleged fake products, or poor business interactions, posts will not be accepted without proper documentation.
- For alleged "bad" ingredients or products, provide backup such as links to trusted scientific/research resources.
- Follow self-promotion rules: * You must adhere to our 1:10 ratio or your self-promotion content will be removed.
- You must already have 20 comment Karma on /r/AsianBeauty before your self-promotion is allowed. Comments should be reasonably substantial.
- You may only post self-promotion content 2x a week. This limit is true even if you meet all other requirements.
- All Affiliate Links, Referral Links, “discount/freebies for review” relationships must be fully disclosed
- No DIY, and No medical or legal advice: This includes prescription products and plastic surgery.
- r/AsianBeauty is not a DIY community or qualified to diagnose or treat any skin conditions.
- DIY can be dangerous without proper safety precautions, preservatives, and understanding of chemical reactions. Please visit r/diybeauty for DIY guides to products, recipes, and safety.
- Please contact your dermatologist or general practitioner to diagnose and treat serious skin conditions, including significant acne.
- No Skin Whitening/Bleaching: Skin whitening topics can be problematic, and dips into subjects such as colorism and racism, and is not something the sub will be supporting.
- We understand that there may at times be a language difference between the intention of whitening vs brightening, but we require that posts do not support these topics.
- Follow Inclusion and Anti-Racism rules:
- hate speech including racism, homophobia, sexism, transphobia, antisemitism, ableism, classism, and other discrimination/slurs based on identity or ability.
- privilege explaining * “Stay in your lane” when you are not from the group being discussed regarding race, stereotypes, and culture in Asia, as well as other experiences of Asian folks.
- Treat others with kindness and respect: Personal attacks, creepy comments, or being rude will lead to being banned.
- No hate speech or privilege explaining. This includes racism, homophobia, sexism, transphobia, antisemitism, ableism, classism, and other discrimination/slurs based on identity or ability.
- This also includes people of a privileged group denying members of a non-oppressed group their experiences through whitesplaining, mansplaining, culture explaining, and cis explaining.
- No AI is permitted: Humans come to this sub to interact with other humans. AI generated content including youtube videos that use AI thumbnails, or obviously chatgpt (or similar) generated writing are considered low effort, at risk of repeating misinformation and/or misuse by marketers, and is a form of content that not in line with the sub’s intent. Filters on photos are not allowed, see FOTD post flair guidelines. Moderators may remove at their discretion content and images identified as AI generated.
Marketing Data Updated
May 21, 2026
Rules Updated
Jul 26, 2026
Compliance Updated
Jul 26, 2026
What is r/AsianBeauty?
r/AsianBeauty is a public Reddit community created in January 2013 with over 3,766,584 members. A place to discuss beauty brands, cosmetics, and skincare from Asia.
The community has a positive sentiment and an engagement rate of 0.0%. With a friendliness score of 80, it is considered very welcoming to new members.
Self-promotion is not allowed, so marketing efforts should focus on providing genuine value to the community.
Frequently Asked Questions about r/AsianBeauty
r/AsianBeauty is a public Reddit community
with 3,766,584 members.
A place to discuss beauty brands, cosmetics, and skincare from Asia.
With a conversion potential of 30
and an engagement rate of 0.0%,
r/AsianBeauty presents a
low
opportunity for authentic brand participation.
Self-promotion is not allowed, so focus on providing genuine value to the community.
r/AsianBeauty has 33 community rules. Posting requirements include
a minimum of 10 combined karma and an account age of at least 30 days .
r/AsianBeauty has an engagement rate of 0.0%
with an average post score of 31.2
and an average of 17.1 comments per post.
The community sentiment is positive
with a friendliness score of 80 out of 10.
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